Defense for city-damaged skin

India's first pollution-defense skincare

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Your daily defence against pollution, stress and urban living, so your skin stays hydrated, glowing and balanced over time.

Stay luminous. Stay you.

Pollution fades your glow

Stress steals your skin's radiance

Commute shows up on your face

City life shows up on your skin

Pollution, long days, air conditioning, screen exposure and daily stress weaken the skin's natural protection.This shows up as dryness, redness, dullness, uneven tone and skin that feels harder to manage.

Most skincare products treat these as separate problems. We believe they're connected.

At yuvaé, we focus on early defence by supporting the skin barrier daily, so your skin can protect itself against modern stressors.

Stay luminous. Stay you.

What we're building

Glow Defence Serum

Our powerful Glow Defence Serum has 6+ active ingredients combining them with Indian botanicals like Moringa, Turmeric, Amla and Licorice. Formulated especially for Indian cities, it brightens dull skin, defends against pollution, restores healthy glow, and balances even tone.

Barrier Shield Cream

A special formulation with Ceramide, Ectoine, Squalene, Niacinamide, Hyaluronic Acid and much more. Designed to fight pollution damage, crafted for Indian skin and Indian climate.

Charcoal Detox Cleanser

A unique cleanser with activated charcoal, Niiacinamide, Hyaluronic acid and Indian botanicals. It removes pollution, oil and daily buildup from you skin, leaving you refreshed and visibly glowing.

Why yuvaé is different

  • India's first pollution-defense skincare line

  • Science-led formulations designed for daily use

  • Indian botanicals like moringa thoughtfully combined with modern actives

  • Barrier-first approach to long-term skin health

  • Simplified routine. No shortcuts

Our Story

I'm Swati. I live, work, and raise my kids in a big Indian city...just like you. Daily commute, pollution, late nights, screens all day, I could feel the damage on my skin.

From wearing masks to caps, I did everything to protect my face, but nothing worked.

I looked around and I could only find expensive foreign brands or ineffective Indian ones. But none that specifically targeted the pollution, grime, dust and daily ravages of life in an Indian city.

I wanted skincare made for us - women who hustle, who glow, and who never stop.

So I created yuvaé. Made for Indian skin. Made for Indian climate. Made for city life. Made for YOU.

Join the waitlist. Limited Founders Access batch